Duane Chapman a.k.a. Dog the Bounty Hunter is expanding his brand as he gets into the video game business. That’s right, the bounty hunter TV personality recently revealed that he has signed a new deal in which his identity and likeness will be used to develop a series of video games.
Chapman is teaming up with Virtual Interactive Technologies to make these games. The first game has yet to be announced, but it won’t be a one-off venture. We don’t really know any details on the games or where you will be able to play them, but there’s no doubt you’ll be hunting down people to collect bounties.
Chapman said in a statement, “After years of sharing my life on television, I’m thrilled to bring my many stories and experiences to the video gaming environment. I’m delighted to be working with Virtual Interactive Technologies and their experienced team.”
Jason Garber, the CEO of Virtual Interactive Technologies, said, “Collaborating with Dog and his team to help create unique experiences for our customers is a once in a lifetime opportunity. Dog’s successful career in reality TV and his widely recognized persona will provide us with exceptional content to build a number of exciting and engaging games.”
It’s kinda weird that this announcement is coming now as the height of Dog The Bounty Hunter’s popularity peaked over ten years ago. But, they feel there’s a market out there that justifies the development of video games.